By-polls announced on 6 Assembly & 1 Lok Sabha seat of Bengal on Nov 13
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On International Mother's Day, observed on May 12 this year, Swiggy instamart observed a flurry of activity as customers rushed to procure items for celebrations. Notably, the platform witnessed a staggering rate of 143 chocolates ordered per minute nationwide, underscoring the sweet gestures towards mothers. Additionally, customers were seen surprising their mothers with special greeting cards, with 41 cards being added to shopping carts every minute. However, the popularity of cards led to swift stock depletion as customers rushed to express their appreciation for their mothers.
Meanwhile, Swiggy instamart's Mother's Day wishes resonated with relatable images depicting aspects of motherhood, including the love for home-cooked meals, concerns over phone usage, and stocking up the refrigerator, reflecting the platform's acknowledgment of the diverse roles and experiences of mothers.
West Bengal
Bihar
Uttar Pradesh
Jharkhand