The Gangasagar Bhanga Mela has commenced following the conclusion of the Gangasagar Mela and will run for a week. Located in Gangasagar, the Bhanga Mela is primarily attended by the local population of Sagar Island. This post-festival market serves as an alternative for the residents to shop for daily essentials, away from the crowds that typically flood the Kapilmuni Temple area during the Gangasagar Mela, which attracts lakhs of pilgrims and tourists. The Bhanga Mela provides a quieter environment, allowing for easier access to goods and services needed by the locals.
A major draw of the Bhanga Mela is the opportunity to purchase items at discounted prices. Traders who participated in the Gangasagar Mela and brought goods from other states often sell their unsold stock in the Bhanga Mela instead of returning it. These goods include a wide variety of items such as clothing, household products, food items, and more. The prices are generally lower than standard market rates, as sellers aim to offload their remaining stock before departing. This makes Bhanga Mela a cost-effective shopping destination for residents of Sagar Island, who can find essential items at reduced prices.
The Bhanga Mela plays a significant role in meeting the daily needs of Sagar Island's local population, especially after the large-scale influx of visitors during the Gangasagar Mela. While the Gangasagar Mela is primarily a religious event drawing people from across the country, the Bhanga Mela caters to the everyday shopping requirements of the locals. Many of the traders come from other states, and the Mela provides them with an opportunity to sell goods without the logistical challenges of transporting items back. The event is expected to continue attracting crowds throughout the week, with local residents taking advantage of the lower prices and variety of products available.