BJP has begun a campaign for the upcoming 2024 Lok Sabha elections with the release of a 10-minute video under the slogan 'Phir Aayega Modi' (Modi will come again).
The campaign song, which begins with the resonant sound of a conch shell, features clips showcasing Prime Minister Narendra Modi's temple visits, the installation of Sengol at the new Parliament building, and highlights from his public rallies. Additionally, the video emphasizes India's recent accomplishments, such as the successful landing of Chandrayaan on the Moon's south pole.
In a Hindi social media post, the BJP states, "Ram ji will give wisdom and Modi will come again...Modi is not an individual; he is the honor of the country, representing the aspirations of 140 crore people."