The Bharatiya Janata Party (BJP) has unveiled a new banner on its official 'X' handle, strategically showcasing Prime Minister Narendra Modi and BJP chief JP Nadda against the iconic backdrop of the upcoming Ram Temple in Ayodhya. With an eye on the 2024 Lok Sabha polls, and as the election campaigns in five states draw to a close, the party aims to convey its commitment and enthusiasm for leveraging the political significance of the Ram Temple inauguration scheduled for January. The banner serves as a visual precursor, hinting at the party's intent to capitalize on the public sentiment surrounding this historic event.
The banner prominently features the tagline "Jai Shri Ram, January 22, 2024," alluding to the consecration ceremony set to take place in Ayodhya on the mentioned date. The ceremony, expected to be attended by Prime Minister Narendra Modi, Chief Minister Yogi Adityanath, and numerous saints from across the nation, underscores the religious and cultural importance of the Ram Temple.
As the BJP strategically deploys visual messaging on its social media platforms, the move aims to resonate with its voter base and the wider public, setting the stage for a politically charged discourse around the inauguration. This calculated approach aligns with the party's larger strategy in the run-up to the crucial 2024 elections.